Leadership Study Essay Example for Free

Leadership Study Essay Question 1: What is your opinion of Gerry’s approach to evaluating the output of the new-product development group? While Gerry seems ready for fresh and new product ideas, his approach to evaluating ideas presented by Maria and the new-product development group is harsh and in my opinion put forth as disapproval vice constructive criticism. The team has been working hard and Gerry’s comments, â€Å"I get the impression that there is a lot of activity going on here, but it does not seem to be focused activity†, would make me defensive and rather than listening to Gerry, Maria is probably thinking about how to respond to the snide comments and feedback. Gerry could have been more tactful and should have been more supportive when turning down the teams ideas and putting Maria on the defensive. As a result, they are likely to interpret criticism as a personal attack on their self-worth.1 (DuBrin, 2013, p. 362) It would have been better in my opinion to say nothing or use tact in his approach and rather than criticize, he could have used it as a coaching opportunity and turned down Maria’s idea with constructive feedback. Question 2: Do you think that Maria is getting too sensitive to criticism? Gerry’s comments are not constructive but rather criticism so, no, I don’t think Maria is getting too sensitive to Gerry’s criticism. Garth Laidlaw pointed out that new-product development is a risky business and that 90 percent of new-product ideas never make it to the market shelves so Gerry should’ve expected some failures. I think Gerry should have come into the venture using what DuBrin calls a use loose-tight leadership style. Looseness refers to granting space for new ideas and exploration, whereas a tight approach means finally making a choice among the alternatives.2 (DuBrin, 2013, p. 365) Innovation is also enhanced when workers throughout the organization are able to purse absurd ideas without penalty for being wrong or for having wasted some resources.3 (DuBrin, 2013, p. 365) Question 3: How do constraints on creativity enter into this case? Gerry is not practicing transformational leadership and fostering an environment for change and innovation. The executive office sees a need for innovation, establishes a team and even places the team away from the corporate flag but I didn’t see Gerry having a clear vision or  providing any type of guidance on the types of goods or sector that the new product development group should focusing their talents. Information about establishing a climate for creativity can be divided into (1) leadership and managerial practices for enhancing creativity and (2) methods for managing creative workers.4 (DuBrin, 2013, p. 357) Gerry wants innovation and creativity, provided resources but his rigid leadership style would hinder creativity in any organization. One should provide excellent tools and resources, give creative people flexibility, turn down ideas gently, and employ creative people to manage and evaluate creati ve workers.5 (DuBrin, 2013, p. 366) The company seems focused on innovation for its own sake without a clear goal in mind, and Gerry is quick to criticize the ideas presented by the innovation team rather than recognizing opportunities in lemons. It takes a lot of lemons to make lemonade.

Techniques Tools Used To Market Tourism Jamaica Tourism Essay

Techniques Tools Used To Market Tourism Jamaica Tourism Essay This project will be detailing the different type tools and techniques used by the Jamaica tourist board in the marketing of tourism Jamaica. The techniques that are shown in this project are; advertising, special events, brand ambassadors-which represents the marketed product all over the world, trade shows and familiarization trips which has all been explained in the project. An analysis was also developed for these five (5) marketing tools showing strengths, weaknesses, and opportunities that they offer and the threats that are being made towards each marketing tool. It also introduces you to some international tourist boards/CVBs that could very well help Jamaica in the development of a destination marketing plan. Techniques/tools used to market tourism Jamaica When marketing a destination a number of steps are required, one is coming up with a strategy which includes the marketing tools. Marketing tools are there to make marketing a destination easier. One of the CVBs main objectives it to use these marketing tools to market a destination such as tourism Jamaica. These are five marketing tools used by the our CVB- Jamaica tourist board (JTB) to market Jamaica as a tourism destination; Advertising- Advertising is a marketing tool used by the Jamaica tourist board (JTB) to market tourism Jamaica. Advertising media such as magazines, online/internet, billboard and global advertising are some of the most popular ones used to persuade users, viewers and listeners to take action on products and services and ideas. Familiarisation trips- this is an event planning marketing program typically scheduled during low season times. Example: the convention and visitors bureaus (CVB) invited meeting planners for a two day program to learn more about its available hotels, conventions centres, restaurants and other services. Special Events- This is when events are planned and used by the Jamaica tourist board (JTB) as marketing tool. Brand ambassadors- A brand ambassador is a person who represents and sells a brand in a very direct way. They create a positive image of the brand and bring out good customer services. Trade shows-these are organized meetings held only per year generally over the course of a few days where members of a certain industry can exhibit their product and service. SWOT Analysis of Techniques The S.W.O.T analysis speaks about strengths, weakness, opportunities and threats of each marketing tool. Strengths Weaknesses Advertising tool creates a brand name for the product. Increase/ upgrade facilities Trade shows enhances good will. A brand ambassador gives the company/product instant recognition. Advertising tool is costly Opportunities Threats Can be extended into more areas Cut Advertising rates The SWOT analysis was carried out to identify the key issues and successes in the marketing environment, to find out what is happening in the marketing industry both external and internal. The Value of a Tourism Marketing Plan Developing a tourism marketing plan is very important for a destination because it helps you to carefully analyse other competitors and to create a plan so that your tourism destination potentially makes it to the top 5 tourism destination. A tourism plan is needed before embarking on a major project to guide you through the processes of developing a tourism destination. The definition of tourism, which is what are the need for developing tourism and how it benefits the economy. Community support- Make sure that this community is onboard with the tourism thats being developed. Once you put the feelings of the people in the community first then they will later serve to identify potential problems. The legal environment-Make sure the laws and regulation of the country is considered in every marketing strategy. Here are three (3) processes in developing a tourism marketing plan; Goals- Define the goals that are to be achieved by the development of a marketing plan. This should include a clear and direct number of objectives. Marketed analysis- Five External organization that can assist a CVB The convention and Visitor beareau is responsible for encouraging tourists to visit and enjoy their destination; they encourage groups such as the JTB to use the marketing tools such as creating trade shows and special events. The CVB is also called a tourist commission and tourist and convention commission. Here are five external players which could the CVB in designing marketing a destination; Tourism Product Development Company (TPDCo) this company was designed for the enhancement and also the development of the tourism product. Cruise Jamaica (PAJ) This was built from the joining of the Port Authority of Jamaica and the royal Caribbean cruise lines (RCCL). Jamaica Hotel Tourist Association This was built for the promotion of the development of the hospitality industry and also the interests of its members in local, regional and international forums. Caribbean Tourism Organization- This was created to potentially increase the Caribbean has a choice of destination for travellers. Jamaica Information Service The Jamaica information service increases the knowledge of both locals and tourist about the policies and programs of the government by way of media. B. Two significance of the assistance These organizations will help to better publicise tourism Jamaica by putting their part in the marketing plan and to help develop new objectives and strategies which would make the destination marketing unique. Each organization plays a specific role in developing marketing plan for tourism destinations. Here are two (2) significance of the assistance of two of the players or organisation in helping the Jamaica tourist board in developing a destination marketing plan; The CTO will provide an important forum for those interested in developing, improving and promoting the Caribbean tourism product. This organization was designed to provide its members with the services and information needed for the development of tourism for the economy. It also provides the technical assistance and special support to other organizations in the marketing area. The JIS will provide your product or in this case your tourism destination with the proper advertising media and strategies that it needs to strive. This organization was created to provide information to locals and tourist about the new activities developed in Jamaica which will benefit the economy and any arising business or product development by a way of mass Medias, which are very popular in todays world. Recommendation or Conclusion Marketing provides an opportunity that a company or product such as tourism so that they can perform profitably. Without the planning of marketing developing and tourism destination would not be possible and/or successful in the modern world. Tourism is very interdependent and so the components of planning should be included in the developing of a destination for tourism attractions. Services in the hospitality industry depends on the employees and manager understanding the value of the customers, the cost of the product that is being offered should be economically structured and considerate to the customers welfare and the communication towards the customers should be at a good quality standard.

The Great Depression and John Steinbecks The Grapes of Wrath :: John Steinbeck The Grapes of Wrath

The Great Depression and John Steinbeck's The Grapes of Wrath Though most Americans are aware of the Great Depression of 1929, which may well be "the most serious problem facing our free enterprise economic system", few know of the many Americans who lost their homes, life savings and jobs. This paper briefly states the causes of the depression and summarizes the vast problems Americans faced during the eleven years of its span. This paper primarily focuses on what life was like for farmers during the time of the Depression, as portrayed in John Steinbeck's The Grapes of Wrath, and tells what the government did to end the Depression. In the 1920's, after World War 1, danger signals were apparent that a great Depression was coming. A major cause of the Depression was that the pay of workers did not increase at all. Because of this, they couldn't afford manufactured goods. While the factories were still manufacturing goods, Americans weren't able to afford them and the factories made no money (Drewry and O'connor 559). Another major cause related to farmers. Farmers weren't doing to well because they were producing more crops and farm products than could be sold at high prices. Therefore, they made a very small profit. This insufficient profit wouldn't allow the farmers to purchase new machinery and because of this they couldn't produce goods quick enough (Drewry and O'connor 559). A new plan was created called the installment plan. This plan was established because many Americans didn't have enough money to buy goods and services that were needed or wanted. The installment plan stated that people could buy products on credit and make monthly payments. The one major problem with this idea was that people soon found out that they couldn't afford to make the monthly payment(Drewry and O'connor 559). In 1929 the stock market crashed. Many Americans purchased stocks because they were certain of the economy. People started selling their stocks at a fast pace; over sixteen million stocks were sold! Numerous stock prices dropped to fraction of their value. Banks lost money from the stock market and from Americans who couldn't pay back loans. Many factories lost money and went out of business because of

Barney’s View of Our World

Barney’s (2007) shows on visiting the zoo as well as play reading were fantastic in that they revealed an extremely peaceful view of our world. As a matter of fact, the message of both of these shows was founded on the principle of friendship. Barney’s song in both shows, â€Å"I love you/ You love me/ We’re a happy family/ With a great big hug and a kiss from me to you/ Won’t you say you love me too? † is sensational not only because it focuses on family and love, but also for the reason that it does not leave any room for negativity in human relations.The children on Barney’s shows did not fight at all, neither did they try to beat others in various competitions. Rather, each child’s individuality was recognized and valued. Barney’s show on visiting the zoo expressed the child’s sense of curiosity in a wonderful way. The children had gone to the zoo for a trip of exploration. Moreover, the children were divided by age. Nevertheless, each child knew what was relevant for his or her age group. The younger children did not envy the older children because the latter were more knowledgeable; neither did the older children envy the cuteness of the younger.Rather, they all showed respect for the knowledge given them; and they cherished their togetherness. The show on play reading undoubtedly described reading as fun. Barney sang a song with the children: â€Å"Books are fun/ Books are great/ Let’s sit down with a book today. † All children danced and then sat with books through the song. The show also had a segment on art work. In this, all children drew and painted, without anybody trying to best the others through superior art.The theme of both shows was friendship with respect to learning. The message was: We learn best when we are with friends, when we are positive and happy rather than negative and BARNEY’S VIEW OF OUR WORLD Page # 2 sad. Furthermore, there is no tension of comp etition among Barney and his friends. He is a great group leader for the children, who follow him and love him absolutely.Although our culture is defined by competition, and violence rather than peace is on the news channel, Barney’s television shows remind us about our true universal values. Jesus comes to mind at this point, because he had said that adults must become like children before they can find their way to Heaven. In this way, Barney’s theme and message are totally applicable in our culture, seeing that most of us believe in Jesus’ words. Many children learn about competition very early in life. This competition is often sibling-related.In school, children may start competing for higher ranks. All the same, every individual would like the sense of humaneness whereby everybody is recognized for his or her own talents and skills. Such is the message of Barney, taking us back to perhaps the newborn stage of life when it really did not matter how better o r worse we were with respect to others. It may very well be that Jesus was talking about this newborn stage of life when he mentioned that we must become like children in order to find our way.It is obvious that Barney is not depicting our actual culture in the conditions we live through today. Rather, the show is reminding us about our true universal values – values that everybody forming a part of our culture believes in, unconsciously or consciously. BARNEY’S VIEW OF OUR WORLD Page # 3 References 1. Barney. (2007, March 5-6). Television. Nick Junior.

Free Printable Science Worksheets and Coloring Pages

Free Printable Science Worksheets and Coloring Pages Science is usually a high-interest topic for kids. Children love to know how and why things work, and science is part of everything around us, from animals to earthquakes, to our own bodies. Capitalize on your students interest in the hows and whys of the world with these  free printable science worksheets, activity pages, and coloring pages on a variety of science-themed topics. General Science Printables No matter what topic youre studying, its never too early to begin teaching children to document their science lab findings. Teach your child to make a hypothesis (an educated guess) about what he thinks the result of the experiment will be and why. Then, show him how to document the results with these  science report forms.   Even young children can draw or photo journal their scientific explorations.   Learn about the men and women behind todays science knowledge base. Use a basic  biography lesson plan  to learn about any scientist or  try these  Albert Einstein printables  to learn about one of the most famous scientists of all time. Spend some time exploring the tools of a scientists trade with your students. Learn about the  parts of a microscope  and how to care for one. Study some fascinating general science principles that we use every day - often without even realizing it -  such as how  magnets  work,  Newtons Laws of Motion, and what  simple machines  are. Earth and Space Science Printables Our earth, space, planets, and the stars are fascinating to students of all ages. Whether you have an astronomy buff or a budding meteorologist, the study of life on our planet - and in our universe - and how it all connects is a topic worth delving into with your students. Dig into  astronomy and space exploration  or enjoy a set of  solar system printables  with your future astronomer, astronaut, or backyard stargazer. Study the  weather  and natural disasters such as  earthquakes  or  volcanoes. Discuss with your children the types of scientists who study those fields such as meteorologists, seismologists, volcanologists, and geologists. Geologists also study rocks. Spend some time outdoors creating your own rock collection and some time indoors learning about them with free  rocks printables. Animal and Insect Printables Kids love learning more about the creatures they can find in their own back yard - or the local zoo or aquarium. Spring is a wonderful time to study creatures like  birds  and  bees.   Learn about the scientists who make a living studying them such as  lepidopterists and entomologists. Schedule a field trip to chat with a bee keeper or visit a butterfly garden.   Visit a zoo and learn about mammals such as  elephants  (pachyderms) and  reptiles  such as alligators and crocodiles. If your student is really fascinated by the reptiles, print off a  reptiles coloring book  for him to enjoy when you get home.   See if you can arrange to talk to a zookeeper about the different animals in the zoo. Its also fun to make a scavenger hunt of your trip by finding an animal from each continent or one for each letter of the alphabet. You may have a future paleontologist on your hands. In that case, visit a museum of natural history so that she can learn all about dinosaurs. Then, capitalize on that interest with a set of free  dinosaur printables. While youre studying animals and insects, discuss how the seasons -  spring,  summer,  fall, and winter  - affect them and their habitats. Oceanography Oceanography is the study of the oceans and the creatures that live there. Many children - and adults - are fascinated by the ocean because there is still a great deal of mystery surrounding it and its inhabitants. Many  of the animals who call the ocean their home are very unusual-looking. Learn about the mammals and fish that swim in the ocean, such as dolphins, whales, sharks, and seahorses. Study some of the other ocean-dwelling creatures, such as: CrabsJellyfishLobstersManateeOctopusSea TurtleStarfish You may even want to dig deeper and learn more about some of your favorites, like dolphins or seahorses. Take advantage of your childs fascination with science-themed topics by incorporating fun printables and hands-on learning activities into your science studies.   Updated by Kris Bales

Buy an original research proposal online

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Free Essays on Two American Heroes (Martin Luther King And Malcolm X)

and threats to make a difference, Martin Luther King Jr. used inspiration and suggested solutions. He encouraged peaceful non-violent demonstrations. â€Å"In the process gaining our rightful place, we must not be guilty of wrongful deeds,† he cautioned. â€Å"Let us not seek to satisfy our thirst for freedom by drinking from the cup of bitterness and hatred† (349). King also urged his race not to hate the white people, for there were many who fought the cause with them. â€Å"And the marvelous new militancy which has engulfed the Negro community must not lead us to a distrust of all white people,† he says, â€Å"for many of our white brothers, as evidenced by their presence here today, have come to realize that their destiny is tied up with our destiny, and have come to realize that their freedom is inextricably ... Free Essays on Two American Heroes (Martin Luther King And Malcolm X) Free Essays on Two American Heroes (Martin Luther King And Malcolm X) Two American Heroes Whether black or white, when asked about the civil rights movement, two names immediately come into one’s mind; Martin Luther King Jr. and Malcolm X. These two men were icons for the movement and are still remembered today for their powerful speeches and unwavering belief. Martin Luther King Jr. and Malcolm X were two men with very different ideals, who tried to accomplish the same goal, to help their people achieve the dream of equality in a country torn by race. Martin Luther King Jr. was born into a middle-class home in Atlanta on January 15, 1929. He came from a respectable family; his father was a pastor and his mother a former school teacher. Martin was one of three children. King received his bachelor’s degree from Morehouse College in Atlanta. And later, after finishing his coursework at Boston University and studying at Harvard, he attained his doctorate (â€Å"Biography† 1-3). His excellent education was very evident in both his manner and his speeches. King demanded the same equal rights as all African-American activists, however whereas some, such as Malcolm X, used harsh words and threats to make a difference, Martin Luther King Jr. used inspiration and suggested solutions. He encouraged peaceful non-violent demonstrations. â€Å"In the process gaining our rightful place, we must not be guilty of wrongful deeds,† he cautioned. â€Å"Let us not seek to satisfy our thirst for freedom by drinking from the cup of bitterness and hatred† (349). King also urged his race not to hate the white people, for there were many who fought the cause with them. â€Å"And the marvelous new militancy which has engulfed the Negro community must not lead us to a distrust of all white people,† he says, â€Å"for many of our white brothers, as evidenced by their presence here today, have come to realize that their destiny is tied up with our destiny, and have come to realize that their freedom is inextricably ...